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We are about to raise prices for WP Full Stripe
Introduction
We’d like to announce we’re going to raise WP Full Stripe prices on November 29, 2019.
In this post, let us explain why we decided to do so, and what it means for you.
The story of the past 5 years in a nutshell
When we acquired WP Full Stripe in 2015, it was a promising side project with some traction. It was a one-man show, the founder was the programmer, designer, and support specialist all at once.
We’ve been working on delivering value to our customers since 2015:
- Released 45 plugin updates
- Redesigned how forms look
- Redesigned the website twice
- Became a Stripe Verified Partner
- Have been maintaining WP Full Stripe for 5 years
- Survived the SCA (PSD2) nightmare, made WP Full Stripe SCA compliant
There is one thing that we haven’t done - we haven’t raised our prices.
Why raise prices now
WP Full Stripe is not a scrappy side project anymore. Our team consists of a product manager, full stack developer, frontend developer, and UX specialist.
It’s a product with traction, used by cca. 4000 customers all over the world. We get positive feedback about how easy the plugin makes it for businesses to monetize their products and services.
We’d like to accelerate our product development efforts as our customers request new features all the time. We’d like to make our customer support even more responsive, reach more prospects with our offering, and keep our documentation up-to-date.
We cannot build a sustainable business with our current pricing. Fortunately, we kept our prices so low that our competitors have 2x-3x higher prices in certain cases.
The increase in pricing serves as the means of creating a professional product with a focused and dedicated team.
Agency package is the best deal, website count goes unlimited!
Online agency owners told us what they needed, and we listened!
When our new pricing takes effect, Agency packages will entitle customers to install WP Full Stripe on unlimited number of websites. Also, Agency packages will get cheaper, please refer to our FAQ section below.
Frequently Asked Questions
Q: After this price increase, you won’t change prices for another 5 years, will you?
A: We do plan price changes in the future but those are tied to major releases with lots of value added.
Q: What happens to the support & maintenance renewal of existing customers?
A: Your suppport & maintenance will renew at the current (old) price forever. This is how we thank you for being an early customer.
Q: How the prices are changing?
A: Price & license changes for WP Full Stripe:
| Change | Starter | Business | Agency |
|---|---|---|---|
| Pricing | $39 → $49 | $99 → $119 | $279 → $229 |
| Number of websites | 1 | 3 | 10 → Unlimited |
Price & license changes for the WP Full Stripe + Members bundle:
| Change | Starter | Business | Agency |
|---|---|---|---|
| Pricing | $54 → $63 | $149 → $159 | $419 → $299 |
| Number of websites | 1 | 3 | 10 → Unlimited |
Price & license changes for WP Full Stripe Members:
| Change | Starter | Business | Agency |
|---|---|---|---|
| Pricing | $19 | $54 → $49 | $149 → $119 |
| Number of websites | 1 | 3 | 10 → Unlimited |
Please notice that prices in the Agency tier are down, and you can install the plugin on unlimited number of websites.
Let us know what you think
If you have any questions, concerns, or suggestions then please contact us.
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